UNDERGRADUATE PROGRAM
BS (Digital Media)
Overview
The BS (Digital Media) program trains students in visual storytelling, video production, graphic design, and digital content strategy across print, broadcast, and online platforms. The curriculum pairs media theory and critical analysis with hands-on studio and post-production coursework, building both creative and technical competence for a fast-evolving media landscape. Students work in MUST's media production studios and editing labs, producing real content across video, graphic design, and digital campaigns rather than studying media theory alone. This portfolio-driven approach, combined with exposure to current digital platforms and content strategy practices, prepares graduates for immediate entry into advertising, journalism, and the growing digital content industry.
Eligibility Criteria
- Intermediate (any discipline — FSc, ICS, ICom, or equivalent) with a minimum of 45% marks
- Passing MUST's admission test/interview as per current admission policy
- Portfolio or aptitude review may be required at department discretion